I’ve asked some of the best creators on YouTube, “How do you write such great titles?”
And they’ve all said the same thing: “I just model what works.”
So this email will show you 5 videos worth modeling to help you write great titles and save time.
Btw, if you want to save more time and use a title generator that uses all the titles ever featured in Creator Hooks, check out Creator Hooks Pro.
Small Business Big Dollars
Title: The NEW Highest Paying Small Business Idea JUST FOR WOMEN
Framework: The NEW (Desirable Entity) JUST FOR (Specific Audience)
Hook score: +472
Why this works:
Desire – This creator’s audience loves high-paying small business ideas for women.
Curiosity – This title does a great job of getting you excited about the idea, but not telling you what it is, so you have to click and watch the video.
New – People love new things.
Specific Audience – If you’re a woman, you feel like this video was made for you, so you’re way more likely to watch this video.
How you can use this framework: Tell your audience about a new awesome thing specifically for them, but don’t specify exactly what it is in the title.
Examples of this framework in action:
- The NEW High Interest Savings Account JUST FOR PARENTS
- The NEW Driver Golf Swing Drill JUST FOR SENIORS
Wonderful Weeds
Title: Weeds Are the Answer to Your Garden Problems!
Framework: (Unwanted Entities) Are the Answer to Your (Entity) Problems!
Hook score: +500
Why this works:
Curiosity – This is counterintuitive because most people think weeds ARE the garden problems, not the answer to them.
How you can use this framework: Tell your audience that something they typically think is bad is the answer to their problems.
Examples of this framework in action:
- Eating More Food Is the Answer to Your Weight Loss Problems!
- Bugs Are the Answer to Your Pest Problems!
Try The New Title Generator
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Now you can:
- Automatically come up with ideas for your channel based on proven YouTube videos
- Find the perfect angle to write your title so you can increase your CTR and grow your channel
Combine this generator with the database of 1,000+ viral video breakdowns and Creator Hooks Pro is the fastest way to generate video ideas and write better titles.
Sign up for Creator Hooks Pro today.
P.S. Here’s a sample of what the generator can do:
The Move On Method
Title: The 30-MIN METHOD to ditch 99% of the toys
Framework: The (Time Frame) METHOD to ditch 99% of the (Unwanted Entities)
Hook score: +994
Why this works:
Desire – This creator’s audience would love for their kids to ditch the toys.
Time Frame – “30-MIN” makes this method sound more tangible, achievable, and interesting.
Curiosity – You know what this method does and how long it takes, but you don’t know anything about how to execute it, so you’ve gotta click and find out.
How you can use this framework: Tell your audience about a short method to help them achieve a goal or ditch something they’re trying to ditch.
Examples of this framework in action:
- The 30-SECOND METHOD to ditch 99% of your anxiety
- The 10-MIN METHOD to stop 90% of work meetings
Short Challenge Long Results
Title: The 7-Day Challenge That Changed My Life (You Can Do It Too!)
Framework: The 7-Day [Niche] Challenge That Changed My Life (You Can Do It Too!)
Hook score: +1893
Why this works:
Time Frame – “7-Day” makes this challenge sound more tangible, achievable, and interesting.
Desire – Most people would love to change their life.
Curiosity – This title is vague, but interesting. The time frame and “change my life” both make this challenge sound interesting, but you have no other details besides those two, so you’ve gotta click to learn more.
How you can use this framework: Tell your audience about a 7-day (or similar time frame) challenge that changed your life.
Examples of this framework in action:
- The 7-Day Photography Challenge That Changed My Life (You Can Do It Too!)
- The 7-Day Spanish Challenge That Changed My Life (You Can Do It Too!)
Excellent English
Title: If You Know These 15 Words, Your English is EXCELLENT!
Framework: If You (Activity) These 15 (Entities), Your (Skill or Possession) is EXCELLENT!
Hook score: +5363
Why this works:
Curiosity – This does a great job of opening a loop and making you wonder what these 15 words are.
Desire – This creator’s audience would love to have excellent English.
How you can use this framework: Tell your audience that if they know a list of things, they’re good at something.
Examples of this framework in action:
- If You Can Do These 12 Exercises, Your Mobility Is Excellent
- If You Can Name These 5 Battles, You’re A Certified WW2 Nerd
Flop of the Week
Title: What the Forest Taught Me About Gardening
Hook score: -77
Why this flopped: This title is a little bland and boring.
The video is about lazy gardening (aka gardening without watering or weeding), and here are some of the previous titles she tried (thanks, Viewstats Chrome extension):
- The Ultimate Lazy Garden, and What It Has to Teach Us
- Lazy Gardening on Steroids: 7 Lessons From the Forest
- The World’s Laziest Garden, and What It Has to Teach Us
- The World’s Laziest Garden (The Forest), and What It Has to Teach Us
- The World’s Laziest Garden! | FULL Backyard Forest Tour!
- The World’s Laziest Garden! | Backyard Forest Tour!
- What the Forest Has to Teach Us About Gardening
It seems like she really only tried two angles: lazy gardening and what the forest teaches us about gardening.
Here are a few ways we could mix it up:
We could specifically call out the main benefit of lazy gardening:
“The Secret To Having A Garden You Don’t Need To Water Or Weed”
We could zoom out, be a little vague, and just hint at a big benefit:
“This Gardening Secret Changed My Life Forever”
Or we could add a hint of regret:
“I Wish I Knew THIS About Gardening 10 Years Ago”
Alright, that wraps up this week’s Creator Hooks!
Hope you enjoyed this week’s edition and if you know a fellow creator who needs help writing better titles, please send them to creatorhooks.com.
– Jake
(@jthomas__ on Twitter)
P.S. Read previous editions here.
P.P.S. If you want to see all of the videos from Creator Hooks in one place, check out Creator Hooks Pro.